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Tag: Small Business
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112
Consumers Trust Online Reviews Less Than Ever. Why California Businesses Can’t Afford to Ignore Them Consumers Trust Online Reviews Less Than Ever. Why California Businesses Can’t Afford to Ignore Them
Business Cover Story June 22, 2026

Consumers Trust Online Reviews Less Than Ever. Why California Businesses Can’t Afford to Ignore Them

AI-generated reviews, fake feedback, and rating inflation are changing how people shop, ... more

4 mins read
Marco Poliveros
143
Anthropic Targets California Small Businesses With New AI Tools That Could Cut Admin Costs and Save Time Anthropic Targets California Small Businesses With New AI Tools That Could Cut Admin Costs and Save Time
Business Cover Story May 13, 2026

Anthropic Targets California Small Businesses With New AI Tools That Could Cut Admin Costs and Save Time

The launch of Claude for Small Business could matter for Los Angeles ... more

3 mins read
Marco Poliveros
117
Why More Los Angeles Small Businesses Are Turning to AI to Save Time, Cut Costs, and Stay Afloat Why More Los Angeles Small Businesses Are Turning to AI to Save Time, Cut Costs, and Stay Afloat
Business Cover Story July 10, 2026

Why More Los Angeles Small Businesses Are Turning to AI to Save Time, Cut Costs, and Stay Afloat

As economic pressures mount across Los Angeles, small business owners are increasingly ... more

5 mins read
Marco Poliveros
162
This AI App Builds an Online Business From One Photo. Why California Latino Side Hustlers Are Paying Attention This AI App Builds an Online Business From One Photo. Why California Latino Side Hustlers Are Paying Attention
Business Cover Story May 18, 2026

This AI App Builds an Online Business From One Photo. Why California Latino Side Hustlers Are Paying Attention

Nas.com says anyone can launch an online store in seconds using AI, ... more

5 mins read
Marco Poliveros
108
What California’s 2026 Budget Means for Latino Parents, Workers, and Small Businesses What California’s 2026 Budget Means for Latino Parents, Workers, and Small Businesses
Cover Story June 27, 2026

What California’s 2026 Budget Means for Latino Parents, Workers, and Small Businesses

California is investing billions in schools, healthcare, childcare and small businesses, but ... more

6 mins read
Parriva
346
Valentine’s Day Isn’t Just About Love — It’s About Showing Up for Latino-Owned Restaurants Valentine’s Day Isn’t Just About Love — It’s About Showing Up for Latino-Owned Restaurants
Business February 2, 2026

Valentine’s Day Isn’t Just About Love — It’s About Showing Up for Latino-Owned Restaurants

As rising costs squeeze small businesses, one night of intentional support can ... more

3 mins read
Parriva
887
Green Card Holders Shut Out of SBA Loans Under New Rule Taking Effect March 1 Green Card Holders Shut Out of SBA Loans Under New Rule Taking Effect March 1
Business Cover Story February 3, 2026

Green Card Holders Shut Out of SBA Loans Under New Rule Taking Effect March 1

A new SBA rule requires 100% U.S. citizen ownership, cutting lawful permanent ... more

3 mins read
Parriva
339
Cross-selling done right: how Latino small businesses can increase revenue without losing customer trust Cross-selling done right: how Latino small businesses can increase revenue without losing customer trust
Business Insights February 3, 2026

Cross-selling done right: how Latino small businesses can increase revenue without losing customer trust

Cross-selling isn’t about pushing more—it’s about understanding the customer better. Data, examples, ... more

3 mins read
Parriva
471
Latino Small Businesses Are Using AI to Reinvent Their Marketing — And It’s Paying Off Latino Small Businesses Are Using AI to Reinvent Their Marketing — And It’s Paying Off
Business Insights February 13, 2026

Latino Small Businesses Are Using AI to Reinvent Their Marketing — And It’s Paying Off

Stanford data and new small-business research show Latino-owned firms are using AI ... more

3 mins read
Parriva
25
Did the World Cup Boost Los Angeles? It Depends on Who You Ask. Did the World Cup Boost Los Angeles? It Depends on Who You Ask.
Business Insights July 17, 2026

Did the World Cup Boost Los Angeles? It Depends on Who You Ask.

Despite record-breaking attendance and a late hotel boom, many neighborhood businesses across ... more

5 mins read
Parriva
301
Latinas Are Driving the Freelance Boom as Work and Wages Shift Latinas Are Driving the Freelance Boom as Work and Wages Shift
Business Cover Story March 30, 2026

Latinas Are Driving the Freelance Boom as Work and Wages Shift

Latina freelancers growth United States is accelerating as rising costs and flexibility ... more

4 mins read
Parriva
253
Eva Longoria on Latina Entrepreneurship: Why Mentorship and Capital Still Decide Who Wins Eva Longoria on Latina Entrepreneurship: Why Mentorship and Capital Still Decide Who Wins
Business Insights April 3, 2026

Eva Longoria on Latina Entrepreneurship: Why Mentorship and Capital Still Decide Who Wins

Latina entrepreneurs funding gap continues to limit access to capital, even as ... more

4 mins read
Parriva
472
Small Business Growth Mistakes That Can Turn Early Success Into Failure Small Business Growth Mistakes That Can Turn Early Success Into Failure
Business Insights January 13, 2026

Small Business Growth Mistakes That Can Turn Early Success Into Failure

From overexpansion to misread markets, these small business growth mistakes often appear ... more

4 mins read
Parriva
546
California’s Restaurant Shakeout Is Accelerating — And Latino-Owned Businesses Are Feeling the Squeeze California’s Restaurant Shakeout Is Accelerating — And Latino-Owned Businesses Are Feeling the Squeeze
Business Insights January 23, 2026

California’s Restaurant Shakeout Is Accelerating — And Latino-Owned Businesses Are Feeling the Squeeze

Closures are rising faster than the national average as wages, inflation, and ... more

3 mins read
Parriva
547
Brick-and-Mortar Isn’t Dying — It’s Rebuilding Itself Brick-and-Mortar Isn’t Dying — It’s Rebuilding Itself
Business Insights January 27, 2026

Brick-and-Mortar Isn’t Dying — It’s Rebuilding Itself

Physical stores are evolving into omnichannel hubs that fuel digital sales, logistics, ... more

3 mins read
Parriva
418
For Many Latino Entrepreneurs, Faith Isn’t Separate From Business—It’s the Foundation For Many Latino Entrepreneurs, Faith Isn’t Separate From Business—It’s the Foundation
Business Cover Story January 31, 2026

For Many Latino Entrepreneurs, Faith Isn’t Separate From Business—It’s the Foundation

Across Parriva interviews, Latino business owners describe how faith reframes risk, leadership, ... more

3 mins read
Parriva
176
Carlos Ortez on the Lineage Warehouse Fire: “I Hope Chaos Gives Way to Hope” Carlos Ortez on the Lineage Warehouse Fire: “I Hope Chaos Gives Way to Hope”
LA Politics July 16, 2026

Carlos Ortez on the Lineage Warehouse Fire: “I Hope Chaos Gives Way to Hope”

For Ortez, the consequences of the Lineage warehouse fire extend far beyond ... more

6 mins read
Reynaldo Mena
633
“I Will Never Forget My Origins”: Ed Patuto Turns Art Into a Weapon of Resistance “I Will Never Forget My Origins”: Ed Patuto Turns Art Into a Weapon of Resistance
Community March 1, 2026

“I Will Never Forget My Origins”: Ed Patuto Turns Art Into a Weapon of Resistance

As ICE raids disrupt Latino neighborhoods, Irresistible Resistance Los Angeles brings art ... more

5 mins read
Reynaldo Mena
470
“I’m Not Going to LA” Travel Drop Sparks World Cup Fears “I’m Not Going to LA” Travel Drop Sparks World Cup Fears
LA April 26, 2026

“I’m Not Going to LA” Travel Drop Sparks World Cup Fears

Los Angeles tourism decline 2026 reflects a drop in international visitors linked ... more

4 mins read
Reynaldo Mena
148
His Bank Held a Business Check for 12 Days. The Experience Revealed a Lesson Every Small Business Owner Should Know His Bank Held a Business Check for 12 Days. The Experience Revealed a Lesson Every Small Business Owner Should Know
Business Cover Story June 24, 2026

His Bank Held a Business Check for 12 Days. The Experience Revealed a Lesson Every Small Business Owner Should Know

When an unexpected hold was placed on a client payment, one California ... more

5 mins read
Reynaldo Mena

News Digest

Spain Favored Over Argentina as World Cup Final Drives Record Prediction Market Activity
Buying a Home Is Getting Harder for Young Adults, Especially in California
California Heat Safety Tips: How to Prevent Dehydration and Stay Safe During Extreme Heat
ACLU Report Says Expanded Immigration Enforcement Is Reshaping Daily Life for California Families
Dental Care Is Driving the Growth of Cross-Border Healthcare Among Older Americans

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