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Category: Business Cover Story
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125
How Mastercard Is Fueling Latino Small Business Growth in California How Mastercard Is Fueling Latino Small Business Growth in California
Business Cover Story April 6, 2026

How Mastercard Is Fueling Latino Small Business Growth in California

Mastercard Latino small business support is expanding access to capital, digital tools, ... more

3 mins read
Parriva
167
California Pauses Venture Capital Diversity Law, Leaving Latina Founders Waiting California Pauses Venture Capital Diversity Law, Leaving Latina Founders Waiting
Business Cover Story April 2, 2026

California Pauses Venture Capital Diversity Law, Leaving Latina Founders Waiting

California venture capital diversity law pause delays transparency efforts aimed at exposing ... more

3 mins read
Parriva
174
Latinas Are Driving the Freelance Boom as Work and Wages Shift Latinas Are Driving the Freelance Boom as Work and Wages Shift
Business Cover Story March 30, 2026

Latinas Are Driving the Freelance Boom as Work and Wages Shift

Latina freelancers growth United States is accelerating as rising costs and flexibility ... more

4 mins read
Parriva
219
“We’re Moving With Urgency”: $400K Lifeline for Struggling Small Businesses in District 1 “We’re Moving With Urgency”: $400K Lifeline for Struggling Small Businesses in District 1
Business Cover Story March 26, 2026

“We’re Moving With Urgency”: $400K Lifeline for Struggling Small Businesses in District 1

The Los Angeles small business grants program targets struggling neighborhood businesses facing ... more

4 mins read
Reynaldo Mena
249
Latina Entrepreneurs Are Driving U.S. Growth — But Big Banks Are Holding Them Back Latina Entrepreneurs Are Driving U.S. Growth — But Big Banks Are Holding Them Back
Business Cover Story March 20, 2026

Latina Entrepreneurs Are Driving U.S. Growth — But Big Banks Are Holding Them Back

Latina entrepreneurs access to capital gap is limiting one of the fastest-growing ... more

3 mins read
Parriva
174
Latino-Owned Restaurants Face Economic Squeeze as Costs Surge and Global Tensions Rise Latino-Owned Restaurants Face Economic Squeeze as Costs Surge and Global Tensions Rise
Business Cover Story March 19, 2026

Latino-Owned Restaurants Face Economic Squeeze as Costs Surge and Global Tensions Rise

Latino-owned restaurants across the U.S. are closing due to rising costs, labor ... more

3 mins read
Parriva
239
BMO Expands in California as Latino Businesses Seek Capital Access BMO Expands in California as Latino Businesses Seek Capital Access
Business Cover Story March 17, 2026

BMO Expands in California as Latino Businesses Seek Capital Access

Amid ongoing challenges in Latino small business lending access, BMO Bank is ... more

4 mins read
Parriva
473
A Turning Point for California Wine: Why Younger Americans Are Drinking Less A Turning Point for California Wine: Why Younger Americans Are Drinking Less
Business Cover Story March 14, 2026

A Turning Point for California Wine: Why Younger Americans Are Drinking Less

The California wine industry decline is reshaping vineyards, jobs, and rural economies ... more

3 mins read
Parriva
240
New U.S. Tariff Investigations Could Reshape Trade With Mexico New U.S. Tariff Investigations Could Reshape Trade With Mexico
Business Cover Story March 13, 2026

New U.S. Tariff Investigations Could Reshape Trade With Mexico

The new Section 301 tariff investigations could redefine U.S. trade policy with ... more

3 mins read
Parriva
273
AI Marketing Platform Aims to Replace Agencies for Small Businesses AI Marketing Platform Aims to Replace Agencies for Small Businesses
Business Cover Story March 9, 2026

AI Marketing Platform Aims to Replace Agencies for Small Businesses

A new generation of AI marketing tools for small businesses is emerging, ... more

4 mins read
Parriva
271
Immigration Cuts Fail to Boost Jobs for U.S.-Born Workers, NFAP Study Finds Immigration Cuts Fail to Boost Jobs for U.S.-Born Workers, NFAP Study Finds
Business Cover Story March 3, 2026

Immigration Cuts Fail to Boost Jobs for U.S.-Born Workers, NFAP Study Finds

Recent NFAP research shows reducing immigrant labor worsens shortages, raises costs, and ... more

3 mins read
Parriva
289
Home Depot Faces Boycotts as Housing Slowdown Deepens Home Depot Faces Boycotts as Housing Slowdown Deepens
Business Cover Story February 26, 2026

Home Depot Faces Boycotts as Housing Slowdown Deepens

Home Depot boycott impact intersects with a stalled housing market, raising economic ... more

3 mins read
Parriva
341
Immigration Slowdown Is Reshaping LA’s Economy — And Small Businesses are Struggling Immigration Slowdown Is Reshaping LA’s Economy — And Small Businesses are Struggling
Business Cover Story February 17, 2026

Immigration Slowdown Is Reshaping LA’s Economy — And Small Businesses are Struggling

Goldman Sachs and Federal Reserve data point to an 80% drop in ... more

3 mins read
Parriva
311
Online Shopping Is Slowing Fast — and Latino Consumers Are Driving a Return to Real-World Retail Online Shopping Is Slowing Fast — and Latino Consumers Are Driving a Return to Real-World Retail
Business Cover Story February 11, 2026

Online Shopping Is Slowing Fast — and Latino Consumers Are Driving a Return to Real-World Retail

New data shows Latino households prioritizing trust and value over one-click convenience After ... more

3 mins read
Parriva
355
Bad Bunny Turned the Super Bowl Stage Into a Love Letter to Latino Small Businesses Bad Bunny Turned the Super Bowl Stage Into a Love Letter to Latino Small Businesses
Business Cover Story February 9, 2026

Bad Bunny Turned the Super Bowl Stage Into a Love Letter to Latino Small Businesses

Beyond the spectacle, the 2026 halftime show turned everyday trades and small ... more

3 mins read
Parriva
342
Small Businesses Left to Survive Alone: Corissa Hernández on Resilience and a City That Isn’t Listening Small Businesses Left to Survive Alone: Corissa Hernández on Resilience and a City That Isn’t Listening
Business Cover Story February 5, 2026

Small Businesses Left to Survive Alone: Corissa Hernández on Resilience and a City That Isn’t Listening

Last September, she organized The Eastside Hustle & Heart Entrepreneur Summit event, ... more

7 mins read
Reynaldo Mena
750
Green Card Holders Shut Out of SBA Loans Under New Rule Taking Effect March 1 Green Card Holders Shut Out of SBA Loans Under New Rule Taking Effect March 1
Business Cover Story February 3, 2026

Green Card Holders Shut Out of SBA Loans Under New Rule Taking Effect March 1

A new SBA rule requires 100% U.S. citizen ownership, cutting lawful permanent ... more

3 mins read
Parriva
385
Walmart’s New Export Program Offers a Simpler Way for Latino Families to Send Support Across Borders Walmart’s New Export Program Offers a Simpler Way for Latino Families to Send Support Across Borders
Business Cover Story February 2, 2026

Walmart’s New Export Program Offers a Simpler Way for Latino Families to Send Support Across Borders

As remittance rules grow more complex, a retail-based option allows families to ... more

3 mins read
Parriva
317
For Many Latino Entrepreneurs, Faith Isn’t Separate From Business—It’s the Foundation For Many Latino Entrepreneurs, Faith Isn’t Separate From Business—It’s the Foundation
Business Cover Story January 31, 2026

For Many Latino Entrepreneurs, Faith Isn’t Separate From Business—It’s the Foundation

Across Parriva interviews, Latino business owners describe how faith reframes risk, leadership, ... more

3 mins read
Parriva
457
California Still Leads the Nation in Startups — and Latino Founders Are a Growing Part of That Engine California Still Leads the Nation in Startups — and Latino Founders Are a Growing Part of That Engine
Business Cover Story January 26, 2026

California Still Leads the Nation in Startups — and Latino Founders Are a Growing Part of That Engine

As California dominates AI and new business creation, Latino entrepreneurs are emerging ... more

3 mins read
Parriva

News Digest

Cato Institute Rebukes Donald Trump Immigration Repost: “We Publish Facts”
FIFA Considers Asking Trump to Halt ICE Raids During World Cup
What to Know: Rules Set for May 6 L.A. Mayoral Debate
Quality of Life Confidence Collapses in Los Angeles County
Is Garcia Your Last Name? It’s The Most Common Latino Last Name In The U.S.

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