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Category: Small Business
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1,025
Californian Latinas were behind a surge in small businesses during the pandemic Californian Latinas were behind a surge in small businesses during the pandemic
Small Business December 20, 2024

Californian Latinas were behind a surge in small businesses during the pandemic

There was a great surge in microbusinesses founded by Californian Latinas during ... more

2 mins read
Parriva Newsroom
899
A Turning Point for California Wine: Why Younger Americans Are Drinking Less A Turning Point for California Wine: Why Younger Americans Are Drinking Less
Business Cover Story March 14, 2026

A Turning Point for California Wine: Why Younger Americans Are Drinking Less

The California wine industry decline is reshaping vineyards, jobs, and rural economies ... more

3 mins read
Parriva Newsroom
519
California Pauses Venture Capital Diversity Law, Leaving Latina Founders Waiting California Pauses Venture Capital Diversity Law, Leaving Latina Founders Waiting
Business Cover Story April 2, 2026

California Pauses Venture Capital Diversity Law, Leaving Latina Founders Waiting

California venture capital diversity law pause delays transparency efforts aimed at exposing ... more

3 mins read
Parriva Newsroom
529
California Unemployment Fell to 5.1%. But the State Also Lost 20,500 Jobs. Here’s What It Means California Unemployment Fell to 5.1%. But the State Also Lost 20,500 Jobs. Here’s What It Means
Context August 21, 2026

California Unemployment Fell to 5.1%. But the State Also Lost 20,500 Jobs. Here’s What It Means

California's July jobs report looks positive at first glance. A closer look ... more

9 mins read
Marco Poliveros
889
California Still Leads the Nation in Startups — and Latino Founders Are a Growing Part of That Engine California Still Leads the Nation in Startups — and Latino Founders Are a Growing Part of That Engine
Business Cover Story January 26, 2026

California Still Leads the Nation in Startups — and Latino Founders Are a Growing Part of That Engine

As California dominates AI and new business creation, Latino entrepreneurs are emerging ... more

3 mins read
Parriva Newsroom
502
Why It’s Getting Harder for Some California Small Businesses to Get Loans Why It’s Getting Harder for Some California Small Businesses to Get Loans
California September 24, 2026

Why It’s Getting Harder for Some California Small Businesses to Get Loans

SBA lending is down in 2026, while credit requirements, borrowing costs and ... more

6 mins read
Parriva Newsroom
775
California shoppers last year aggressively used their plastic to keep on shopping. California shoppers last year aggressively used their plastic to keep on shopping.
Economy June 28, 2024

California shoppers last year aggressively used their plastic to keep on shopping.

California shoppers credit card use up 34% in two years. Golden State credit ... more

1 min read
Parriva Newsroom
432
California Small Businesses Have Until November 3 to Apply for Storm Disaster Loans California Small Businesses Have Until November 3 to Apply for Storm Disaster Loans
Small Business October 19, 2026

California Small Businesses Have Until November 3 to Apply for Storm Disaster Loans

Federal loans may help eligible businesses cover payroll, rent and other bills ... more

5 mins read
Marco Poliveros
1,115
California’s Restaurant Shakeout Is Accelerating — And Latino-Owned Businesses Are Feeling the Squeeze California’s Restaurant Shakeout Is Accelerating — And Latino-Owned Businesses Are Feeling the Squeeze
Business Insights January 23, 2026

California’s Restaurant Shakeout Is Accelerating — And Latino-Owned Businesses Are Feeling the Squeeze

Closures are rising faster than the national average as wages, inflation, and ... more

3 mins read
Parriva Newsroom
648
California Bill Could Make It Easier to Open a Pop-Up Business. Here’s What AB 1679 Means for Small Entrepreneurs California Bill Could Make It Easier to Open a Pop-Up Business. Here’s What AB 1679 Means for Small Entrepreneurs
Business Cover Story July 16, 2026

California Bill Could Make It Easier to Open a Pop-Up Business. Here’s What AB 1679 Means for Small Entrepreneurs

A proposed statewide program would let eligible businesses temporarily open in vacant ... more

5 mins read
Marco Poliveros
346
Friendly Fraud Is Costing Small Businesses Billions. Here’s How California Business Owners Can Protect Themselves Friendly Fraud Is Costing Small Businesses Billions. Here’s How California Business Owners Can Protect Themselves
Establish July 14, 2026

Friendly Fraud Is Costing Small Businesses Billions. Here’s How California Business Owners Can Protect Themselves

California's emergency drought rules may be over, but permanent conservation requirements are ... more

5 mins read
Marco Poliveros
2,779
California lost 222 big employers in 4 years, 3rd-most in the US California lost 222 big employers in 4 years, 3rd-most in the US
Economy June 21, 2024

California lost 222 big employers in 4 years, 3rd-most in the US

The number of big California employers – defined by yours truly as ... more

4 mins read
Parriva Newsroom
987
Why More Latino Families Are Leaving California — and Where They’re Going Why More Latino Families Are Leaving California — and Where They’re Going
Business Cover Story January 18, 2026

Why More Latino Families Are Leaving California — and Where They’re Going

High housing costs, not culture, are pushing families to move California is still ... more

3 mins read
Parriva Newsroom
373
California Lost 9,600 Hospitality Jobs. Are Restaurants Feeling the Pressure? California Lost 9,600 Hospitality Jobs. Are Restaurants Feeling the Pressure?
News October 20, 2026

California Lost 9,600 Hospitality Jobs. Are Restaurants Feeling the Pressure?

California's hospitality industry lost thousands of jobs in September, while national data ... more

4 mins read
Marco Poliveros
1,007
California Extends Tenant Protections to Micro-Businesses, Nonprofits California Extends Tenant Protections to Micro-Businesses, Nonprofits
Small Business December 9, 2024

California Extends Tenant Protections to Micro-Businesses, Nonprofits

On January 1, a new law goes into effect in California that ... more

3 mins read
Parriva Newsroom
1,087
California Launches $1 Billion Electric Truck Rebate Program. Here’s Who Qualifies and What It Means for Businesses California Launches $1 Billion Electric Truck Rebate Program. Here’s Who Qualifies and What It Means for Businesses
Business Cover Story May 16, 2026

California Launches $1 Billion Electric Truck Rebate Program. Here’s Who Qualifies and What It Means for Businesses

The state’s massive clean transportation push could lower fuel and maintenance costs ... more

5 mins read
Marco Poliveros
418
Companies Kept DEI and Didn’t Pay a Financial Price. What Does That Mean for California Workers? Companies Kept DEI and Didn’t Pay a Financial Price. What Does That Mean for California Workers?
California September 16, 2026

Companies Kept DEI and Didn’t Pay a Financial Price. What Does That Mean for California Workers?

A new UC Berkeley study finds no statistically significant financial penalty for ... more

8 mins read
Marco Poliveros
173
California Businesses Face Higher Costs While Customers Spend Less California Businesses Face Higher Costs While Customers Spend Less
Business Cover Story October 24, 2026

California Businesses Face Higher Costs While Customers Spend Less

New Census data reveals persistent cost pressure across California and Los Angeles, ... more

5 mins read
Parriva Newsroom
773
California’s New Anti-Monopoly Bill Could Change the Rules for Small Businesses. Here’s What AB 1776 Would Do. California’s New Anti-Monopoly Bill Could Change the Rules for Small Businesses. Here’s What AB 1776 Would Do.
Business Policy July 31, 2026

California’s New Anti-Monopoly Bill Could Change the Rules for Small Businesses. Here’s What AB 1776 Would Do.

The proposed COMPETE Act would expand California's antitrust laws to target dominant ... more

6 mins read
Marco Poliveros
342
Don’t Quit Your Job Yet: How Californians Can Test a Business Idea Without Betting the House Don’t Quit Your Job Yet: How Californians Can Test a Business Idea Without Betting the House
Small Business September 13, 2026

Don’t Quit Your Job Yet: How Californians Can Test a Business Idea Without Betting the House

For Californians thinking about starting a business, the biggest decision may not ... more

5 mins read
Parriva Newsroom

News Digest

Before Holiday Gatherings, Which Flu, COVID-19 and RSV Shots Does Your Family Need?
Will Young Latino Voters Change the 2026 Elections? The Bass–Raman Race Offers a Clue
As Living Costs Rise, More Californians Turn to Secondhand Goods to Make Ends Meet
U.S. Citizenship Approvals Plunge. What Is Keeping Immigrants From Naturalizing?
Sarah Rascón Takes on Big Money With the Future of L.A. at Stake

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