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Category: Business Insights
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137
This AI App Builds an Online Business From One Photo. Why California Latino Side Hustlers Are Paying Attention This AI App Builds an Online Business From One Photo. Why California Latino Side Hustlers Are Paying Attention
Business Cover Story May 18, 2026

This AI App Builds an Online Business From One Photo. Why California Latino Side Hustlers Are Paying Attention

Nas.com says anyone can launch an online store in seconds using AI, ... more

5 mins read
Marco Poliveros
340
California Launches $1 Billion Electric Truck Rebate Program. Here’s Who Qualifies and What It Means for Businesses California Launches $1 Billion Electric Truck Rebate Program. Here’s Who Qualifies and What It Means for Businesses
Business Cover Story May 16, 2026

California Launches $1 Billion Electric Truck Rebate Program. Here’s Who Qualifies and What It Means for Businesses

The state’s massive clean transportation push could lower fuel and maintenance costs ... more

5 mins read
Marco Poliveros
122
Anthropic Targets California Small Businesses With New AI Tools That Could Cut Admin Costs and Save Time Anthropic Targets California Small Businesses With New AI Tools That Could Cut Admin Costs and Save Time
Business Cover Story May 13, 2026

Anthropic Targets California Small Businesses With New AI Tools That Could Cut Admin Costs and Save Time

The launch of Claude for Small Business could matter for Los Angeles ... more

3 mins read
Marco Poliveros
127
AI Is Transforming Restaurants. Why Latino Food Businesses Could Benefit Most AI Is Transforming Restaurants. Why Latino Food Businesses Could Benefit Most
Business Cover Story May 11, 2026

AI Is Transforming Restaurants. Why Latino Food Businesses Could Benefit Most

From preserving family recipes to cutting waste and labor costs, new AI ... more

4 mins read
Andrea Perez
155
Why So Many Startups Fail in California: It’s Not Just Bad Ideas, It’s Time, Capital, and Who Can Survive the Wait Why So Many Startups Fail in California: It’s Not Just Bad Ideas, It’s Time, Capital, and Who Can Survive the Wait
Business Cover Story May 7, 2026

Why So Many Startups Fail in California: It’s Not Just Bad Ideas, It’s Time, Capital, and Who Can Survive the Wait

In Los Angeles and across California, founders face rising costs, limited funding, ... more

3 mins read
Marco Poliveros
117
Latino-Owned Businesses Turn to AI Customer Service as Costs Rise, but Trust Risks Could Be High Latino-Owned Businesses Turn to AI Customer Service as Costs Rise, but Trust Risks Could Be High
Business Cover Story May 5, 2026

Latino-Owned Businesses Turn to AI Customer Service as Costs Rise, but Trust Risks Could Be High

From Los Angeles salons to neighborhood restaurants, small firms are using AI ... more

3 mins read
Marco Poliveros
160
Spirit Airlines Collapse Threatens Affordable Travel Routes Used by Latino Families Across California and Los Angeles Spirit Airlines Collapse Threatens Affordable Travel Routes Used by Latino Families Across California and Los Angeles
Business Cover Story May 1, 2026

Spirit Airlines Collapse Threatens Affordable Travel Routes Used by Latino Families Across California and Los Angeles

The potential collapse of Spirit Airlines threatens one of the most affordable ... more

3 mins read
Marco Poliveros
172
Why Some LA Small Businesses Are Winning Customers Without Lowering Prices Why Some LA Small Businesses Are Winning Customers Without Lowering Prices
Business Insights April 29, 2026

Why Some LA Small Businesses Are Winning Customers Without Lowering Prices

As consumers become more selective, trust and transparency are driving loyalty and ... more

4 mins read
Lucilla S. Gomez
176
The Jobs AI Is Changing Fast Are Held by Many Latino Workers in California The Jobs AI Is Changing Fast Are Held by Many Latino Workers in California
Business Cover Story April 28, 2026

The Jobs AI Is Changing Fast Are Held by Many Latino Workers in California

The AI job impact on Latino workers in California is accelerating as ... more

3 mins read
Marco Poliveros
193
High Gas Prices Push EV Interest in Los Angeles, but Latino Buyers Still Face Hurdles to Ownership High Gas Prices Push EV Interest in Los Angeles, but Latino Buyers Still Face Hurdles to Ownership
Business Insights April 27, 2026

High Gas Prices Push EV Interest in Los Angeles, but Latino Buyers Still Face Hurdles to Ownership

electric vehicle cost is shaping EV adoption in California, where Latino drivers ... more

3 mins read
Marco Poliveros
199
Fernando Mendoza’s No. 1 NFL Draft Pick Signals Latino Market Power as Sports and Culture Converge Fernando Mendoza’s No. 1 NFL Draft Pick Signals Latino Market Power as Sports and Culture Converge
Business Cover Story April 27, 2026

Fernando Mendoza’s No. 1 NFL Draft Pick Signals Latino Market Power as Sports and Culture Converge

Fernando Mendoza NFL Draft selection as the No 1 pick reflects a ... more

3 mins read
Andrea Perez
158
Canva’s New AI Tools Launch in Los Angeles, Offering a Fast Track for Latino Small Businesses Canva’s New AI Tools Launch in Los Angeles, Offering a Fast Track for Latino Small Businesses
Business Insights April 23, 2026

Canva’s New AI Tools Launch in Los Angeles, Offering a Fast Track for Latino Small Businesses

Canva introduced Canva AI 2.0 in Los Angeles, offering automation tools that ... more

3 mins read
Marco Poliveros
186
Self-Employed vs Business Owner: Owning a Job or Building Wealth Self-Employed vs Business Owner: Owning a Job or Building Wealth
Business Insights April 21, 2026

Self-Employed vs Business Owner: Owning a Job or Building Wealth

Self-employed vs business owner is more than a label. It determines whether ... more

3 mins read
Andrea Perez
185
Eva Longoria Bets $1 Million on Latinas as the Next U.S. Economic Engine Eva Longoria Bets $1 Million on Latinas as the Next U.S. Economic Engine
Business Cover Story April 20, 2026

Eva Longoria Bets $1 Million on Latinas as the Next U.S. Economic Engine

Eva Longoria UCLA investment aims to close the Latina wealth gap by ... more

3 mins read
Lucilla S. Gomez
198
Women Leaders Are Driving AI Strategy. But Latina Talent Risks Being Left Behind Women Leaders Are Driving AI Strategy. But Latina Talent Risks Being Left Behind
Business Cover Story April 16, 2026

Women Leaders Are Driving AI Strategy. But Latina Talent Risks Being Left Behind

Women leaders AI strategy is driving how companies adopt AI, but gaps ... more

3 mins read
Andrea Perez
206
Selling Your Business Without Losing Value: The Mistakes That Cost Small Businesses the Most Selling Your Business Without Losing Value: The Mistakes That Cost Small Businesses the Most
Business Insights April 15, 2026

Selling Your Business Without Losing Value: The Mistakes That Cost Small Businesses the Most

Selling a business requires long-term planning and financial discipline. Experts from PwC ... more

3 mins read
Marco Poliveros
250
How Mastercard Is Fueling Latino Small Business Growth in California How Mastercard Is Fueling Latino Small Business Growth in California
Business Cover Story April 6, 2026

How Mastercard Is Fueling Latino Small Business Growth in California

Mastercard Latino small business support is expanding access to capital, digital tools, ... more

3 mins read
Parriva
234
Eva Longoria on Latina Entrepreneurship: Why Mentorship and Capital Still Decide Who Wins Eva Longoria on Latina Entrepreneurship: Why Mentorship and Capital Still Decide Who Wins
Business Insights April 3, 2026

Eva Longoria on Latina Entrepreneurship: Why Mentorship and Capital Still Decide Who Wins

Latina entrepreneurs funding gap continues to limit access to capital, even as ... more

4 mins read
Parriva
282
California Pauses Venture Capital Diversity Law, Leaving Latina Founders Waiting California Pauses Venture Capital Diversity Law, Leaving Latina Founders Waiting
Business Cover Story April 2, 2026

California Pauses Venture Capital Diversity Law, Leaving Latina Founders Waiting

California venture capital diversity law pause delays transparency efforts aimed at exposing ... more

3 mins read
Parriva
287
Latinas Are Driving the Freelance Boom as Work and Wages Shift Latinas Are Driving the Freelance Boom as Work and Wages Shift
Business Cover Story March 30, 2026

Latinas Are Driving the Freelance Boom as Work and Wages Shift

Latina freelancers growth United States is accelerating as rising costs and flexibility ... more

4 mins read
Parriva

News Digest

As Robotaxis Spread Across Los Angeles, Some Latino Communities Ask: When Will It Be Our Turn?
The IRS Has a New Way to Remove Tax Penalties Automatically. Here’s Who Qualifies in 2026
New $200,000 Federal Student Loan Cap Could Put Medical School Out of Reach for Latino Students
California Cost of Living Crisis: State Ranked One of the Worst Places to Move to in 2026
11,000 Letters, One Unanswered Question: What Happened to California Driver Tests?

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