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Tag: Small Business
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372
California’s Restaurant Shakeout Is Accelerating — And Latino-Owned Businesses Are Feeling the Squeeze California’s Restaurant Shakeout Is Accelerating — And Latino-Owned Businesses Are Feeling the Squeeze
Business Insights January 23, 2026

California’s Restaurant Shakeout Is Accelerating — And Latino-Owned Businesses Are Feeling the Squeeze

Closures are rising faster than the national average as wages, inflation, and ... more

3 mins read
Parriva
427
Brick-and-Mortar Isn’t Dying — It’s Rebuilding Itself Brick-and-Mortar Isn’t Dying — It’s Rebuilding Itself
Business Insights January 27, 2026

Brick-and-Mortar Isn’t Dying — It’s Rebuilding Itself

Physical stores are evolving into omnichannel hubs that fuel digital sales, logistics, ... more

3 mins read
Parriva
317
For Many Latino Entrepreneurs, Faith Isn’t Separate From Business—It’s the Foundation For Many Latino Entrepreneurs, Faith Isn’t Separate From Business—It’s the Foundation
Business Cover Story January 31, 2026

For Many Latino Entrepreneurs, Faith Isn’t Separate From Business—It’s the Foundation

Across Parriva interviews, Latino business owners describe how faith reframes risk, leadership, ... more

3 mins read
Parriva
246
Valentine’s Day Isn’t Just About Love — It’s About Showing Up for Latino-Owned Restaurants Valentine’s Day Isn’t Just About Love — It’s About Showing Up for Latino-Owned Restaurants
Business February 2, 2026

Valentine’s Day Isn’t Just About Love — It’s About Showing Up for Latino-Owned Restaurants

As rising costs squeeze small businesses, one night of intentional support can ... more

3 mins read
Parriva
750
Green Card Holders Shut Out of SBA Loans Under New Rule Taking Effect March 1 Green Card Holders Shut Out of SBA Loans Under New Rule Taking Effect March 1
Business Cover Story February 3, 2026

Green Card Holders Shut Out of SBA Loans Under New Rule Taking Effect March 1

A new SBA rule requires 100% U.S. citizen ownership, cutting lawful permanent ... more

3 mins read
Parriva
240
Cross-selling done right: how Latino small businesses can increase revenue without losing customer trust Cross-selling done right: how Latino small businesses can increase revenue without losing customer trust
Business Insights February 3, 2026

Cross-selling done right: how Latino small businesses can increase revenue without losing customer trust

Cross-selling isn’t about pushing more—it’s about understanding the customer better. Data, examples, ... more

3 mins read
Parriva
353
Latino Small Businesses Are Using AI to Reinvent Their Marketing — And It’s Paying Off Latino Small Businesses Are Using AI to Reinvent Their Marketing — And It’s Paying Off
Business Insights February 13, 2026

Latino Small Businesses Are Using AI to Reinvent Their Marketing — And It’s Paying Off

Stanford data and new small-business research show Latino-owned firms are using AI ... more

3 mins read
Parriva
480
“I Will Never Forget My Origins”: Ed Patuto Turns Art Into a Weapon of Resistance “I Will Never Forget My Origins”: Ed Patuto Turns Art Into a Weapon of Resistance
Community March 1, 2026

“I Will Never Forget My Origins”: Ed Patuto Turns Art Into a Weapon of Resistance

As ICE raids disrupt Latino neighborhoods, Irresistible Resistance Los Angeles brings art ... more

5 mins read
Reynaldo Mena
175
Latinas Are Driving the Freelance Boom as Work and Wages Shift Latinas Are Driving the Freelance Boom as Work and Wages Shift
Business Cover Story March 30, 2026

Latinas Are Driving the Freelance Boom as Work and Wages Shift

Latina freelancers growth United States is accelerating as rising costs and flexibility ... more

4 mins read
Parriva
109
Eva Longoria on Latina Entrepreneurship: Why Mentorship and Capital Still Decide Who Wins Eva Longoria on Latina Entrepreneurship: Why Mentorship and Capital Still Decide Who Wins
Business Insights April 3, 2026

Eva Longoria on Latina Entrepreneurship: Why Mentorship and Capital Still Decide Who Wins

Latina entrepreneurs funding gap continues to limit access to capital, even as ... more

4 mins read
Parriva
389
Small Business Growth Mistakes That Can Turn Early Success Into Failure Small Business Growth Mistakes That Can Turn Early Success Into Failure
Business Insights January 13, 2026

Small Business Growth Mistakes That Can Turn Early Success Into Failure

From overexpansion to misread markets, these small business growth mistakes often appear ... more

4 mins read
Parriva

News Digest

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Quality of Life Confidence Collapses in Los Angeles County
Is Garcia Your Last Name? It’s The Most Common Latino Last Name In The U.S.

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