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Tag: Entrepreneurship
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240
This AI App Builds an Online Business From One Photo. Why California Latino Side Hustlers Are Paying Attention This AI App Builds an Online Business From One Photo. Why California Latino Side Hustlers Are Paying Attention
Business Cover Story May 18, 2026

This AI App Builds an Online Business From One Photo. Why California Latino Side Hustlers Are Paying Attention

Nas.com says anyone can launch an online store in seconds using AI, ... more

5 mins read
Marco Poliveros
203
They Say Small Businesses Hold Up the Economy. Is That Still True When the Economy Itself Is in Crisis? They Say Small Businesses Hold Up the Economy. Is That Still True When the Economy Itself Is in Crisis?
Business Insights August 10, 2026

They Say Small Businesses Hold Up the Economy. Is That Still True When the Economy Itself Is in Crisis?

Small businesses are supposed to anchor local economies. New UCLA research shows ... more

4 mins read
Lucilla S. Gomez
229
Luxury Home Cleaning in Los Angeles: Why Demand Remains Strong in a Changing Market Luxury Home Cleaning in Los Angeles: Why Demand Remains Strong in a Changing Market
Business Insights July 28, 2026

Luxury Home Cleaning in Los Angeles: Why Demand Remains Strong in a Changing Market

As immigration uncertainty affects parts of the service economy, some Latino workers ... more

3 mins read
Marco Poliveros
193
AI Is Now Mainstream for Small Businesses, But Many California Entrepreneurs Still Face a Growing Digital Divide AI Is Now Mainstream for Small Businesses, But Many California Entrepreneurs Still Face a Growing Digital Divide
Business Cover Story May 27, 2026

AI Is Now Mainstream for Small Businesses, But Many California Entrepreneurs Still Face a Growing Digital Divide

A major new QuickBooks report shows AI is boosting productivity and revenue ... more

5 mins read
Marco Poliveros
225
More Than a Slow Economy: Why Latino-Owned Businesses in Los Angeles Are Fighting to Survive on Four Fronts More Than a Slow Economy: Why Latino-Owned Businesses in Los Angeles Are Fighting to Survive on Four Fronts
Business Cover Story July 7, 2026

More Than a Slow Economy: Why Latino-Owned Businesses in Los Angeles Are Fighting to Survive on Four Fronts

New reporting and economic research show many Latino entrepreneurs aren't facing a ... more

9 mins read
Marco Poliveros
200
What Latino Entrepreneurs Can Learn From the Immigrants Behind America’s Biggest Startups What Latino Entrepreneurs Can Learn From the Immigrants Behind America’s Biggest Startups
Business Cover Story June 3, 2026

What Latino Entrepreneurs Can Learn From the Immigrants Behind America’s Biggest Startups

A new report shows immigrants founded many of America’s most valuable startups. ... more

5 mins read
Marco Poliveros
212
LA28 Is Coming: How Los Angeles Small Businesses Can Get Ready for Olympic Contracts LA28 Is Coming: How Los Angeles Small Businesses Can Get Ready for Olympic Contracts
Business Cover Story August 18, 2026

LA28 Is Coming: How Los Angeles Small Businesses Can Get Ready for Olympic Contracts

LA28 is already moving toward its small-business procurement goals. Here’s how Los ... more

10 mins read
Parriva Newsroom
190
Want to See Your Product on Store Shelves? What Latino Entrepreneurs Can Learn From Dollar General’s Supplier Search Want to See Your Product on Store Shelves? What Latino Entrepreneurs Can Learn From Dollar General’s Supplier Search
Business Cover Story August 3, 2026

Want to See Your Product on Store Shelves? What Latino Entrepreneurs Can Learn From Dollar General’s Supplier Search

Applications close Aug. 17, but the real opportunity may be learning how ... more

6 mins read
Marco Poliveros
183
What Entrepreneurs Can Learn From Gianni Infantino’s Biggest Business Mistake What Entrepreneurs Can Learn From Gianni Infantino’s Biggest Business Mistake
Business Cover Story August 5, 2026

What Entrepreneurs Can Learn From Gianni Infantino’s Biggest Business Mistake

FIFA's failed commercial expansion offers entrepreneurs a powerful lesson about growth, transparency, ... more

5 mins read
Marco Poliveros
214
From Main Street to Silicon Valley: New Research Suggests Immigration Restrictions Carry Growing Economic Costs From Main Street to Silicon Valley: New Research Suggests Immigration Restrictions Carry Growing Economic Costs
Immigration July 7, 2026

From Main Street to Silicon Valley: New Research Suggests Immigration Restrictions Carry Growing Economic Costs

Three new reports, from Los Angeles County, leading economists and the Federal ... more

6 mins read
Lucilla S. Gomez
182
Your Next Customer May Already Be a Customer: Why Retention Is the Growth Strategy Small Businesses Are Missing Your Next Customer May Already Be a Customer: Why Retention Is the Growth Strategy Small Businesses Are Missing
Business Cover Story August 7, 2026

Your Next Customer May Already Be a Customer: Why Retention Is the Growth Strategy Small Businesses Are Missing

Acquiring new customers is getting more expensive. Here's how entrepreneurs can turn ... more

8 mins read
Marco Poliveros
402
Cross-selling done right: how Latino small businesses can increase revenue without losing customer trust Cross-selling done right: how Latino small businesses can increase revenue without losing customer trust
Business Insights February 3, 2026

Cross-selling done right: how Latino small businesses can increase revenue without losing customer trust

Cross-selling isn’t about pushing more—it’s about understanding the customer better. Data, examples, ... more

3 mins read
Parriva Newsroom
555
Small Businesses Left to Survive Alone: Corissa Hernández on Resilience and a City That Isn’t Listening Small Businesses Left to Survive Alone: Corissa Hernández on Resilience and a City That Isn’t Listening
Business Cover Story February 5, 2026

Small Businesses Left to Survive Alone: Corissa Hernández on Resilience and a City That Isn’t Listening

Last September, she organized The Eastside Hustle & Heart Entrepreneur Summit event, ... more

7 mins read
Reynaldo Mena
245
California Bill Could Make It Easier to Open a Pop-Up Business. Here’s What AB 1679 Means for Small Entrepreneurs California Bill Could Make It Easier to Open a Pop-Up Business. Here’s What AB 1679 Means for Small Entrepreneurs
Business Cover Story July 16, 2026

California Bill Could Make It Easier to Open a Pop-Up Business. Here’s What AB 1679 Means for Small Entrepreneurs

A proposed statewide program would let eligible businesses temporarily open in vacant ... more

5 mins read
Marco Poliveros
539
Bootstrapped Startup: Why Many Founders Choose It Bootstrapped Startup: Why Many Founders Choose It
Business Insights February 20, 2026

Bootstrapped Startup: Why Many Founders Choose It

A growing number of entrepreneurs — including many in the U.S. Latino ... more

3 mins read
Parriva Newsroom
206
The Biggest Startup Killer Is Building Something Nobody Needs The Biggest Startup Killer Is Building Something Nobody Needs
Business Cover Story July 12, 2026

The Biggest Startup Killer Is Building Something Nobody Needs

The evidence is surprisingly clear. Most startups do not fail because of ... more

4 mins read
Marco Poliveros
1,111
Best Banks for Small Businesses in 2026: Which Institutions Actually Help Owners Manage Cash Flow? Best Banks for Small Businesses in 2026: Which Institutions Actually Help Owners Manage Cash Flow?
Business Cover Story June 18, 2026

Best Banks for Small Businesses in 2026: Which Institutions Actually Help Owners Manage Cash Flow?

Customer satisfaction, lending access, deposit policies, and cash-flow reliability matter more than ... more

5 mins read
Marco Poliveros
207
Anthropic Targets California Small Businesses With New AI Tools That Could Cut Admin Costs and Save Time Anthropic Targets California Small Businesses With New AI Tools That Could Cut Admin Costs and Save Time
Business Cover Story May 13, 2026

Anthropic Targets California Small Businesses With New AI Tools That Could Cut Admin Costs and Save Time

The launch of Claude for Small Business could matter for Los Angeles ... more

3 mins read
Marco Poliveros
216
How AI Video Tools Are Helping Latino Small Businesses Compete Like Big Brands How AI Video Tools Are Helping Latino Small Businesses Compete Like Big Brands
Business Cover Story June 16, 2026

How AI Video Tools Are Helping Latino Small Businesses Compete Like Big Brands

Affordable AI video platforms are giving Latino entrepreneurs access to professional-quality marketing ... more

5 mins read
Marco Poliveros
221
Latino-Owned Businesses Turn to AI Customer Service as Costs Rise, but Trust Risks Could Be High Latino-Owned Businesses Turn to AI Customer Service as Costs Rise, but Trust Risks Could Be High
Business Cover Story May 5, 2026

Latino-Owned Businesses Turn to AI Customer Service as Costs Rise, but Trust Risks Could Be High

From Los Angeles salons to neighborhood restaurants, small firms are using AI ... more

3 mins read
Marco Poliveros

News Digest

Inside Safe Gets People Inside. But How Many Stay Housed?
H-2A Farmworkers: You Shouldn’t Have to Pay Thousands for a U.S. Farm Job
Rats Don’t Evacuate: The Real Issue in Boyle Heights
LAUSD Invests Millions in Athletic Facilities as Franklin and Roosevelt Seek Upgrades
The Fear of ICE Is Keeping People From Hospitals, Schools and 911

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