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Category: Business
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Name Author Title Date Views Comments Supporters
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13
California’s Restaurant Shakeout Is Accelerating — And Latino-Owned Businesses Are Feeling the Squeeze California’s Restaurant Shakeout Is Accelerating — And Latino-Owned Businesses Are Feeling the Squeeze
Business Insights January 23, 2026

California’s Restaurant Shakeout Is Accelerating — And Latino-Owned Businesses Are Feeling the Squeeze

Closures are rising faster than the national average as wages, inflation, and ... more

3 mins read
Parriva
37
TikTok’s U.S. Deal Secures the App — and Buys Time for Latino Creators and Businesses TikTok’s U.S. Deal Secures the App — and Buys Time for Latino Creators and Businesses
Business Insights January 22, 2026

TikTok’s U.S. Deal Secures the App — and Buys Time for Latino Creators and Businesses

A last-minute restructuring keeps TikTok alive in the U.S., preserving a critical ... more

3 mins read
Parriva
52
Higher for Longer: How the Fed’s Rate Pause Is Squeezing Small Businesses Into 2026 Higher for Longer: How the Fed’s Rate Pause Is Squeezing Small Businesses Into 2026
Business Cover Story January 22, 2026

Higher for Longer: How the Fed’s Rate Pause Is Squeezing Small Businesses Into 2026

With no rate cuts in sight, borrowing costs remain high — forcing ... more

3 mins read
Parriva
73
McDonald’s Offers a Bigger Mac: Why a Strong Value Proposition Is Essential for Business Growth McDonald’s Offers a Bigger Mac: Why a Strong Value Proposition Is Essential for Business Growth
Business Cover Story January 21, 2026

McDonald’s Offers a Bigger Mac: Why a Strong Value Proposition Is Essential for Business Growth

How Latino entrepreneurs—and even McDonald’s—are redefining value to survive, compete, and grow ... more

3 mins read
Parriva
111
Why More Latino Families Are Leaving California — and Where They’re Going Why More Latino Families Are Leaving California — and Where They’re Going
Business Cover Story January 18, 2026

Why More Latino Families Are Leaving California — and Where They’re Going

High housing costs, not culture, are pushing families to move California is still ... more

3 mins read
Parriva
127
Why Venture Capital Keeps Missing Latino-Led Startups Why Venture Capital Keeps Missing Latino-Led Startups
Business Insights January 16, 2026

Why Venture Capital Keeps Missing Latino-Led Startups

Research shows investor bias isn’t just about access to capital — it’s ... more

3 mins read
Parriva
111
Why Venture Capital Firms Say No to Most Startups—and What They’re Actually Looking For Why Venture Capital Firms Say No to Most Startups—and What They’re Actually Looking For
Business Insights January 16, 2026

Why Venture Capital Firms Say No to Most Startups—and What They’re Actually Looking For

Inside the real framework investors use to decide which startups scale—and which ... more

3 mins read
Parriva
110
LA County Rolls Out Free Food Carts to Help Sidewalk Vendors Go Legal—and Stay in Business LA County Rolls Out Free Food Carts to Help Sidewalk Vendors Go Legal—and Stay in Business
Business Cover Story January 14, 2026

LA County Rolls Out Free Food Carts to Help Sidewalk Vendors Go Legal—and Stay in Business

A new county program offers more than 280 health-code-compliant carts, lowering barriers ... more

4 mins read
Parriva
189
FTC Targets Pearl AI Over Subscription Scams Affecting U.S. Consumers FTC Targets Pearl AI Over Subscription Scams Affecting U.S. Consumers
Business Cover Story January 13, 2026

FTC Targets Pearl AI Over Subscription Scams Affecting U.S. Consumers

The FTC’s action against Pearl AI highlights risks of deceptive subscriptions, with ... more

3 mins read
Roaldo
77
Small Business Growth Mistakes That Can Turn Early Success Into Failure Small Business Growth Mistakes That Can Turn Early Success Into Failure
Business Insights January 13, 2026

Small Business Growth Mistakes That Can Turn Early Success Into Failure

From overexpansion to misread markets, these small business growth mistakes often appear ... more

4 mins read
Parriva
117
The Biggest Risk in Entrepreneurship Isn’t a Lack of Ideas — It’s Ignoring the Market The Biggest Risk in Entrepreneurship Isn’t a Lack of Ideas — It’s Ignoring the Market
Business Insights January 13, 2026

The Biggest Risk in Entrepreneurship Isn’t a Lack of Ideas — It’s Ignoring the Market

Ignoring the market is one of the most common entrepreneurship mistakes facing ... more

4 mins read
Parriva
86
Why User-Generated Content Is Powering Growth for Small and Latino-Owned Businesses Why User-Generated Content Is Powering Growth for Small and Latino-Owned Businesses
Business Insights January 11, 2026

Why User-Generated Content Is Powering Growth for Small and Latino-Owned Businesses

User-generated content is becoming a key growth tool for small and Latino-owned ... more

3 mins read
Parriva
108
Zoya Salon & Extentions Zoya Salon & Extentions
Business Listing January 8, 2026

Zoya Salon & Extentions

<br> more

3 mins read
Parriva
134
When the Business Doesn’t Turn Off: Burnout, Responsibility, and Silent Exhaustion When the Business Doesn’t Turn Off: Burnout, Responsibility, and Silent Exhaustion
Business Insights January 5, 2026

When the Business Doesn’t Turn Off: Burnout, Responsibility, and Silent Exhaustion

Burnout rarely arrives as a breakdown. More often, it shows up as ... more

4 mins read
Parriva
154
Emotional Intelligence: The Skill That Quietly Determines Entrepreneurial Success Emotional Intelligence: The Skill That Quietly Determines Entrepreneurial Success
Business Insights January 3, 2026

Emotional Intelligence: The Skill That Quietly Determines Entrepreneurial Success

Building a business in the United States demands more than strategy, funding, ... more

4 mins read
Parriva
115
Live Commerce: How to Sell in Real Time and Turn Livestreams into Real Revenue Live Commerce: How to Sell in Real Time and Turn Livestreams into Real Revenue
Business Insights January 2, 2026

Live Commerce: How to Sell in Real Time and Turn Livestreams into Real Revenue

Live commerce is no longer an experimental trend. For thousands of small ... more

4 mins read
Parriva
297
Google Pomelli: The AI Marketing Tool That Could Change Small Business Branding Google Pomelli: The AI Marketing Tool That Could Change Small Business Branding
Business Insights December 21, 2025

Google Pomelli: The AI Marketing Tool That Could Change Small Business Branding

Google Pomelli uses brand-aware AI to help small businesses—including Latino-owned SMEs—create professional ... more

5 mins read
Parriva
226
TikTok Is Giving Small Businesses a New Advantage — And Latino Entrepreneurs Could Benefit the Most TikTok Is Giving Small Businesses a New Advantage — And Latino Entrepreneurs Could Benefit the Most
Business Insights December 19, 2025

TikTok Is Giving Small Businesses a New Advantage — And Latino Entrepreneurs Could Benefit the Most

Free AI tools from TikTok aim to help small, Latino-owned businesses get ... more

3 mins read
Parriva
148
Scrappy Apparel Company-Apparel Custom Manufacturer Scrappy Apparel Company-Apparel Custom Manufacturer
Business Listing December 17, 2025

Scrappy Apparel Company-Apparel Custom Manufacturer

<br> more

1 min read
Parriva's Team
493
Eunisses Hernández Pushes Back: “I Was Elected to Legislate and Serve the Community—Not Campaign” Eunisses Hernández Pushes Back: “I Was Elected to Legislate and Serve the Community—Not Campaign”
Business December 16, 2025

Eunisses Hernández Pushes Back: “I Was Elected to Legislate and Serve the Community—Not Campaign”

“We need to build a broad coalition—whatever you want to call it—that ... more

8 mins read
Reynaldo Mena

News Digest

Hootsuite’s ICE Contract Raises New Fears for Latino Communities Amid Intensifying Immigration Enforcement
Why Half of Americans Are Trying to Lose Weight
Latinos Now Make Up Nearly Half of LA County’s Homeless Population as Services Face Deep Cuts
Even in ICE Custody, Immigrants Are Not Safe: A Deadly January
The Voters Who Turned Away From Trump

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