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Category: Business
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475
TikTok Is Giving Small Businesses a New Advantage — And Latino Entrepreneurs Could Benefit the Most TikTok Is Giving Small Businesses a New Advantage — And Latino Entrepreneurs Could Benefit the Most
Business Insights December 19, 2025

TikTok Is Giving Small Businesses a New Advantage — And Latino Entrepreneurs Could Benefit the Most

Free AI tools from TikTok aim to help small, Latino-owned businesses get ... more

3 mins read
Parriva
4,225
This Viral Oreo Hoax Had Mexico Shook—And It Was Marketing Genius This Viral Oreo Hoax Had Mexico Shook—And It Was Marketing Genius
Business Insights May 10, 2025

This Viral Oreo Hoax Had Mexico Shook—And It Was Marketing Genius

Inside the fake breakup that sparked online chaos and launched Oreo’s bold ... more

3 mins read
Parriva
1,552
This is what jeans made in Mexico cost before they are branded with Levi’s, Guess, and Hugo Boss. This is what jeans made in Mexico cost before they are branded with Levi’s, Guess, and Hugo Boss.
Business April 24, 2025

This is what jeans made in Mexico cost before they are branded with Levi’s, Guess, and Hugo Boss.

Wearing jeans and a t-shirt or shirt is the most comfortable option ... more

2 mins read
Parriva
139
This AI App Builds an Online Business From One Photo. Why California Latino Side Hustlers Are Paying Attention This AI App Builds an Online Business From One Photo. Why California Latino Side Hustlers Are Paying Attention
Business Cover Story May 18, 2026

This AI App Builds an Online Business From One Photo. Why California Latino Side Hustlers Are Paying Attention

Nas.com says anyone can launch an online store in seconds using AI, ... more

5 mins read
Marco Poliveros
771
The value of lying to ourselves can improve our business The value of lying to ourselves can improve our business
Business January 5, 2024

The value of lying to ourselves can improve our business

We all lie to ourselves. In some ways, that's not our fault. ... more

2 mins read
Reynaldo Mena
2,754
The US Latino economy is growing faster than the country’s as a whole The US Latino economy is growing faster than the country’s as a whole
Business April 21, 2025

The US Latino economy is growing faster than the country’s as a whole

The Latino community is a key driver of the U.S. economy: its ... more

2 mins read
Parriva
807
The Small Business Boom Isn’t Slowing Down The Small Business Boom Isn’t Slowing Down
Business August 20, 2024

The Small Business Boom Isn’t Slowing Down

The small business boom shows no signs of abating. Americans keep turning to ... more

3 mins read
Parriva
180
The Jobs AI Is Changing Fast Are Held by Many Latino Workers in California The Jobs AI Is Changing Fast Are Held by Many Latino Workers in California
Business Cover Story April 28, 2026

The Jobs AI Is Changing Fast Are Held by Many Latino Workers in California

The AI job impact on Latino workers in California is accelerating as ... more

3 mins read
Marco Poliveros
1,230
The Hidden Superpower of Entrepreneurs: Why Resilience Matters More Than Talent –How to Strengthen it The Hidden Superpower of Entrepreneurs: Why Resilience Matters More Than Talent –How to Strengthen it
Business Insights May 21, 2025

The Hidden Superpower of Entrepreneurs: Why Resilience Matters More Than Talent –How to Strengthen it

Learn how business icons like Oprah, Daymond John, and Sara Blakely turned ... more

5 mins read
Parriva
718
The Heavy Toll of the Youth Mental Health Crisis on Businesses The Heavy Toll of the Youth Mental Health Crisis on Businesses
Business June 10, 2024

The Heavy Toll of the Youth Mental Health Crisis on Businesses

In the past decade, rates of youth mental health, depression almost doubled, ... more

3 mins read
Parriva
827
The Floricanto Center for the Performing Arts The Floricanto Center for the Performing Arts
Business Listing August 20, 2025

The Floricanto Center for the Performing Arts

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2 mins read
Parriva's Team
988
The Fight for the Trademark ‘Taco Tuesday’ Ends The Fight for the Trademark ‘Taco Tuesday’ Ends
Business July 19, 2023

The Fight for the Trademark ‘Taco Tuesday’ Ends

Taco Bell rang up a win Tuesday in its quest to make ... more

2 mins read
Parriva
1,453
The explosion of Latinx-Owned Wineries in the country The explosion of Latinx-Owned Wineries in the country
Business September 28, 2023

The explosion of Latinx-Owned Wineries in the country

To your average wine drinker, they are invisible. Just as they are ... more

4 mins read
Parriva
920
The End of Original Products? A Boom in ‘Fake’ Goods? The End of Original Products? A Boom in ‘Fake’ Goods?
Business April 4, 2025

The End of Original Products? A Boom in ‘Fake’ Goods?

The announcement by U.S. President Donald Trump to impose tariffs on dozens ... more

2 mins read
Reynaldo Mena
455
The Biggest Risk in Entrepreneurship Isn’t a Lack of Ideas — It’s Ignoring the Market The Biggest Risk in Entrepreneurship Isn’t a Lack of Ideas — It’s Ignoring the Market
Business Insights January 13, 2026

The Biggest Risk in Entrepreneurship Isn’t a Lack of Ideas — It’s Ignoring the Market

Ignoring the market is one of the most common entrepreneurship mistakes facing ... more

4 mins read
Parriva
1,139
The ABCs for a successful Latina businesswoman The ABCs for a successful Latina businesswoman
Business October 14, 2023

The ABCs for a successful Latina businesswoman

Making a compelling pitch to investors and potential clients can be tricky ... more

3 mins read
Parriva
831
Tariffs: How Soon Can Consumers Start Paying More for Goods Tariffs: How Soon Can Consumers Start Paying More for Goods
Business March 4, 2025

Tariffs: How Soon Can Consumers Start Paying More for Goods

About one-third of US imports come from the three countries Trump targeted ... more

3 mins read
Parriva
1,107
Tariffs, Tensions, and a Tumultuous Economy: California Sounds Alarm on Trump’s Trade Policies Tariffs, Tensions, and a Tumultuous Economy: California Sounds Alarm on Trump’s Trade Policies
Business Insights August 6, 2025

Tariffs, Tensions, and a Tumultuous Economy: California Sounds Alarm on Trump’s Trade Policies

  With $11.3 Billion in Tariff Costs and Mounting Job Losses, Newsom Blasts ... more

5 mins read
Parriva
871
Tapping into the Hispanic Market: 3 Key Strategies for Success Tapping into the Hispanic Market: 3 Key Strategies for Success
Business June 8, 2023

Tapping into the Hispanic Market: 3 Key Strategies for Success

Hispanics are far from a niche market. Consider that there are 60 ... more

2 mins read
Parriva
4,196
Tamalero Cart: Revolutionizing Street Sales Tamalero Cart: Revolutionizing Street Sales
Business September 26, 2024

Tamalero Cart: Revolutionizing Street Sales

When the pandemic hit, Beverly Estrada saw her work hours drastically reduced ... more

5 mins read
Francisco Castro

News Digest

Street Vendors Face Safety Concerns After Recent Attacks in Los Angeles Area
How Gen Z Is Learning About Money: Social Media, Financial Literacy and the New Generation of Personal Finance
LAUSD Under Financial Pressure: County Oversight Raises Questions About the Future of Schools, Teachers, and Students
Boyle Heights Residents Demand Accountability as Anger Erupts at Lineage Logistics Town Hall
Why Extreme Heat Can Make You More Irritable, Anxious, and Angry, According to Science

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