Renowned for its hospitality, connectivity, and cultural offerings, Puerto Vallarta has remained one of Mexico’s most important and iconic tourist destinations. Its natural surroundings and infrastructure position it as a favorite choice for local and international tourists.
However, amid this progress, one of the issues that has gained relevance on the tourism agenda is the international perception of its timeshare market.
This situation has been largely driven by the United States government, which on August 13 sanctioned four individuals and 13 companies linked to a criminal network led by the Jalisco New Generation Cartel (CJNG), dedicated to defrauding American citizens.
Rosalba Alejandra Cornejo, Director of Economic and Tourism Promotion for Puerto Vallarta, noted that the language used in the alerts issued by the United States often uses significant terms alluding to terrorism, which she asserted she does not agree with.
However, in light of the problem, she emphasized that collaboration is already underway with authorities to provide greater certainty to buyers in purchases and transactions. Likewise, the goal is for tourists to learn to identify the authenticity of offers and avoid falling into fraudulent practices.
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